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MARKETING & DESIGN

COLLAGEN P.I.N. & INDUCTION THERAPIES

My first 2 years of design experience was earned through two young companies, Collagen P.I.N. & Induction Therapies. The opportunity plunged me head-first into a sea of new responsibilities. By creating graphics for these two sister companies, I began my marketing career with the goal of lowering production costs and increasing sales. I achieved my goal through pushing my limits as to what duties I could perform, constantly working towards mastering another skill or trade. I succeeded in creating one of a kind, engaging graphics that told an original story, and shaped a story into a brand. My time earned a valuable foundation and start to my career. 

 

Below Is some of my key achievements and highlights from the first chapter of my journey in design.

At the age of 19 I began my journey as a freelancer.

Featuring

MARKETING & DESIGN

MEDICAL SKINCARE 

Experience includes:

• Creative Branding/Storytelling 

• Website graphics/ Navigation

• Promotions/Sales Materials

• Brochures/Rack Cards/folders

• Trade Show Displays

• Sales Event Coordination

• Logo Design

• Business cards

• Infographics

• Magazine Ads

• Sales Strategy

• Social Media Content

2014 - 2016

As marketing coordinator, my largest contribution was the creation and management of a custom labeling service provided to clients looking to brand their practice by adding an exclusive product line. Paving the way towards a more expansive and loyal clientele. 

 

Building the service utilized a combination of package design and product photography skills to deliver a luxurious image of a client’s newly designed product/packaging. Our product beat competing models in the industry, by lowering production cost and going beyond the 2-color restriction, allowing me to fully customize the brand for our clients. 

 

Shortly after its launch, The Private Labeling Service became the most successful department, making up over 70%  of all skincare sales. 

GALLERY

Brand Building

 

I was proud to execute a series of design strategies in order to facilitate the proper branding of key selling attributes throughout marketing materials. 

 

  • Trade Show / Convention Materials 

  • Business Cards

  • Presentation folders

  • Brochures 

  • Rack Cards

Product Development 

 

Among my time working with Induction Therapies, I had the opportunity to bring 14 new skincare products to market with a large hand in product development. These products had a 300% sales growth in their first two years.

 

  • Designing Product packaging & Logos 

  • Provide written content 

  • Product photography 

  • Generate monthly sales specials

  • Product Infographics  

MARKETING GALLERY

MORE PROJECTS

“A journey of a thousand miles begins with a single step.”

– Lao Tzu

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